Partnership aimed at combating climate change // AIESEC x UNDP

UNDP, in cooperation with AIESEC in Bosnia and Herzegovina, organized debates. Hence multiple social media for climate change.

UNDP, in cooperation with AIESEC in Bosnia and Herzegovina, organized debates on the topic of climate change. Such world changes are a big problem that threatens ecosystems and livelihoods. That is where I came in. I was a member of AIESEC in Bosnia and Herzegovina from 2018-2021. During that time, I managed multiple teams in sales, event management and marketing and I learned a lot. In 2021, I was Head of Marketing and PR for the entire organization, and we established a partnership between 2 organizations.

Social media for climate change

As the organization’s vice president, I have created multiple social media posts and other types of content such as presentations, infographics, leaflets, etc. I use the Adobe Suite programs, including Photoshop, Illustrator, and InDesign. Below, you can see the results of those posts. I have created multiple positions, and below are my favorite picks; needless to say, our partners were delighted. This was before I started my business as “Bujak Design.”

Social Media Post No. 1

Key visual

I have highlighted the importance of Mother Nature and connected the woman’s face with the forest. The post contains the text explaining that UNDP is partnering with AIESEC in Bosnia and Herzegovina and that they are organizing debates on the subject. This was the key visual for the campaign and they were really happy with the results.

Social Media Post No. 2

Visual containing facts

The post explains that 72% of people up to 18 consider that the climate change situation requires urgent action. It also contains the text explaining that UNDP is partnering with AIESEC in Bosnia and Herzegovina and that they are organizing debates on the 6th and 7th of February 2021. The debates were a success and the educational posts achieved their target of raising awareness for climate change.